Case Anaylasis of Nike Inc Assignment Example | Topics and Well Written Essays - 2750 words

Case Anaylasis of Nike Inc - Assignment Example As a result of a fact acceptance of the single mode of connectivity which has developed on the lines of internet powered virtual platform in various corners of the world, it needs to be mentioned that the world has transformed into a single connected global entity. This has increasingly paved the way for easy synchronization of various trends related to globalization that are emerging from the different corners of the world. It is of significant interest to mention that because of the trends of globalization, there is a tremendous amount of demand that is emerging from various new as well as well established countries and economies around the world. As a result of this surge in demand, it can be said that there is a tremendous amount of business opportunity that is emerging in the global marketplace. It needs to be mentioned that many new as well as established companies that are located in various geographical locations are increasingly focusing on the process of market expansion as well as the process of entering in the new markets to capitalize on the new business opportunities. However, talking in regards to the project, it can be said that this particular research based assignment focuses on the process of providing an in-depth analysis of Nike Inc, which is considered as one of the most popular multinational brands of the division related to athletic footwear and apparel in the recent times. Existing Mission, Objectives and Strategies It needs to be mentioned that the globally popular sports company is been actively perceived as an organization that promotes highly innovative products for athletes around the world. While talking in regards to the project, the mission based issues needs to be discussed. It can be said that the mission of a company talks about the organization’s plans to achieve the goals in the upcoming short term. The mission of the company talks about the long term effort of the company to provide inspiration as well as innovation to every single athlete around the world (Nike.com, 2013). Talking more in regards to the mission of the company, it can be said that the case study highlights the issue of continuing with the legacy of Bowerman in regards to innovative thinking as well as product development that will help the athletes to simply excel in their arena. Now while talking about the company’s objectives, it can be said that the organization is more focused providing the athletes around the world with the needed motivation and encouragement that is required to excel in their field of sports. It needs to be mentioned that for the purpose of attaining significant growth in the market, it is very important to have a well crafted strategy. It needs to be mentioned that Nike in an attempt to attain significant growth in the market has designed a very effective growth strategy. It can be said that because of increase in performance of the company on a year on year basis, the sports accessories manufact urer has raised the financial target to around 28 – 30 billion USD for the financial year of 2015 (Nikeinc.com, 2011) New Mission Statement It has to be said that the

Writting paper Essay Example | Topics and Well Written Essays - 1500 words

Writting paper - Essay Example This article relates to me in a way such that the death of Lobo reminds me about the death of my grand mother. I still remember she was a very kind women, she used to care for us dearly, not very rich but had enough money to support herself. I remember her last time; I was in Australia at that time doing my MBA (Finance) from University of Perth. I went there on a scholarship, my grandmother was suffering from Lung cancer, she was a smoker, and I had my flight from Perth at 10:00 p.m. in the night. I was on my way to see her, the flight got delayed over and over and we finally took off at 4:00 am. And reached my hometown after 28 long hours. I was fully exhausted. I decided not to visit immediately, I spent a night at a hotel. And decided I will visit her after taking some rest. I called her and said I am stuck somewhere and will be there as soon as possible. I found a hotel, and checked in. The moment I saw my room, I tipped the Servant, and told him to put a â€Å"Do not Disturbâ €  Sign on my door Knob. I saw the bed and without taking off my Suit, neck tie or even my shoes, I fell on the Bed and fell into asleep that lasted almost 16 hours. The moment I woke up, I took a look at my cell phone and saw 18 miscalls, two from my college room mates and the remaining from my Grand Mother’s House. I immediately called my Friends and told him that by the grace of God, I have reached the destination. Then I called my grandmother and told her I’ll be at her house in 2 to 2 and 1/2 hours. She said fine but her tone got me worried. Because I could sense that she was very angry at me for not showing up when the plane landed. I got to the Bathroom, took a bath, ordered some lunch, put on some clothes and shoes, and waited for the hotel boy to bring me my lunch. When the guy got me my lunch, I ate it in a jiffy. I checked out of the hotel, and took a cab to my grand mother’s house. When I reached there, my heart started pounding, I don’t kn ow